Blaser Mills Law
A brand refresh that challenges perceptions
While developing the law firms brand identity we created new graphical assets for the Blaser Mills identity system, by using the negative space from the existing logo mark. We also introduced bold, high quality imagery and a vibrant colour palette to add vibrancy to the brand and to stand out from their competitors.
![](https://modulestudio.co.uk/wp-content/uploads/2023/08/xBM-Brochure-covers.jpg.pagespeed.ic.Wj-NoMG1oZ.jpg)
![](https://modulestudio.co.uk/wp-content/uploads/2023/08/BM-brand-img.jpg)
![](https://modulestudio.co.uk/wp-content/uploads/2023/08/BM-tablet.jpg)
![](https://modulestudio.co.uk/wp-content/uploads/2023/08/BM-business-cards.jpg)
![](https://modulestudio.co.uk/wp-content/uploads/2023/08/bm-covers.jpg)
“The team at Module completely understood our assignment and were able to provide us with creative options and transition the brand seamlessly. We are really happy with our new branding and it definitely has allowed us to stand out in the market.”
Marketing Manager at Blaser Mills Law
![](https://modulestudio.co.uk/wp-content/uploads/2023/08/bm-social-guielines.jpg)
![](https://modulestudio.co.uk/wp-content/uploads/2023/08/bm-inner-page.jpg)
Icon library
An icon library was developed to add an engaging infographic element to the brand, the addition of these assets has helped for the brand collateral to communicate points clearer and break up content in an eye-catching way.
![](https://modulestudio.co.uk/wp-content/uploads/2023/08/bm-icons.jpg)
![](https://modulestudio.co.uk/wp-content/uploads/2023/08/bm-social-guielines2.jpg)
![](https://modulestudio.co.uk/wp-content/uploads/2023/08/bm-social-guielines3.jpg)
Website
A design and structural transformation of the Blaser Mills Law website, punctuated with a bold and dramatic colour palette.
![](https://modulestudio.co.uk/wp-content/uploads/2023/08/bm-web-service-pg.jpg)
![](https://modulestudio.co.uk/wp-content/uploads/2023/08/bm-map.jpg)
Digital brochures
The use of two core colours has helped differentiate Corporate Services and Service for Individuals, this can be seen across their range of digital brochures and printed materials.
![](https://modulestudio.co.uk/wp-content/uploads/2023/08/bm-digital-brochure.jpg)
![](https://modulestudio.co.uk/wp-content/uploads/2023/08/bm-digital-brochure2.jpg)